Our Process
The 2B2G Framework
Blueprint & Prototype → Production-Grade Development → Go-to-Market → Grow. A proven system that validates before it builds, tests as it builds, and scales what works.
Blueprint & Prototype
Validate first
Before committing the budget, we validate your assumptions. In two weeks you get a decision-ready blueprint and a working prototype, tested with real users—plus a clear recommendation: build, adjust, wait, or stop. From $3,000.
What Happens
Week 1
Discovery & Research
- • Stakeholder interviews
- • User research synthesis
- • Market landscape analysis
- • Assumption mapping
Week 2
Prototype & Real User Signal
- • Decision-ready blueprint
- • Working prototype slice
- • Tested with real users
- • Build / adjust / wait / stop
Deliverables
The Outcome
You walk away with real evidence—ready to build with confidence, or pause before spending the budget on a guess.
Production-Grade Development
Build on evidence
With the idea proven, we build dependable software once—built right. Only the features you've validated, tested as they're written, with run-and-grow setup so you launch once and measure from day one. Eight weeks of build. From $13,000.
What Happens
Week 3–4
Foundation
- • Core infrastructure setup
- • Validated scope locked
- • AI-accelerated development
- • Weekly progress demos
Week 5–8
Build & Test
- • Feature development
- • Tested as we build
- • Integration & performance
- • UI/UX refinement
Week 9–10
Launch & Grow Setup
- • Production hardening
- • Run & grow setup
- • Analytics & monitoring
- • Launch once
Deliverables
The Outcome
You launch dependable, production-grade software—built only on what real users validated, ready to run and measure.
Go-to-Market
Turn launch into traction
A launch means nothing without users. Optimatika runs growth marketing that turns launch into traction—positioning, channels, and demand loops that bring measurable users in. From $500/mo.
What Happens
Month 3
Launch Prep
- • Positioning strategy
- • Channel selection
- • Campaign planning
- • Tracking setup
Month 4–5
Growth Execution
- • Campaign execution
- • Paid & organic optimization
- • Conversion testing
- • Performance reporting
Deliverables
The Outcome
Your product is in market with measurable traction—users, conversions, and data to guide what's next.
Grow
Scale what works
With validation and traction proven, it's time to scale. Growth Support or a Dedicated Team keeps shipping, and AI Integration compounds the gains—so your product grows on evidence. From $2,000/mo.
What Happens
Ongoing
Scale & Improve
- • Growth Support / Dedicated Team
- • AI Integration
- • Feature expansion
- • Continuous optimization
Deliverables
The Outcome
Your product evolves with your business—supported by a team that knows it inside out, with AI compounding the gains.
Ready to start your journey?
Book a discovery call to figure out where you are and what phase makes sense for you.
Book a Discovery Call